Masked Alternative Rock Group on A&M/Octone Records Will Perform Live For the
First Time Ever at the Largest Music Festival on the East Coast
WARREN, NJ, July 23, 2008 – For a band that has only performed online and never live,
the 2008 Virgin Mobile Festival, the largest festival on the East Coast, figures to be quite a
premiere. Fueled by the popularity of MySpace and other social networking sites, Los
Angeles’s own Hollywood Undead (www.myspace.com/hollywoodundead) nabbed more than
half the votes in Virgin Mobile USA’s second annual Book The Band contest sponsored by
Kyocera Wireless and MySpace.
Hollywood Undead will join more than 40 acts including an all-star lineup featuring Foo
Fighters, Jack Johnson, Kanye West, Nine Inch Nails, Stone Temple Pilots and Bob Dylan.
The Virgin Mobile Festival takes place August 9 and 10 at Baltimore’s Pimlico RaceCourse®
with entertainment spanning across two stages, a dance tent, and a total of 25 acres of arts
and attractions. With their signature masks on, Hollywood Undead will take to the stage on
August 10, kicking off Day Two of the festival with their fusion of hip-hop, emo and metal.
“Music has always been at the core of the Virgin Mobile USA brand and for that reason,
Book The Band is a natural extension of Virgin Mobile Festival,” said Ron Faris, Director of
Brand Development & Partnerships, Virgin Mobile USA. “As far as we’re concerned, this
year’s contest was won on the mobile phone, with Hollywood Undead ramping up a huge
campaign to get over 186,485 text votes. We at Virgin Mobile USA along with Kyocera
Wireless are thrilled to host their first live show at our Virgin Mobile Festival.”
“Book the Band is a brilliant extension of the next wave of music discovery, and Virgin
Mobile Festival has certainly found promising talent in Hollywood Undead to open Day Two,”
said Sir Richard Branson, whose legendary Virgin Festival heritage is the inspiration for the
Virgin Mobile Festival. “I’m curious to see how well they’ll do going from MySpace to our
space!”
“We can’t think of a better venue than the Virgin Mobile Festival to play our first-ever live
show,” said J-Dog of Hollywood Undead. “To stand in front of the same fans who will be
there to see musical legends perform is unreal. We’ll do everything we can to make our first
show something for fans to remember.”
Hollywood Undead beat out four other up-and-coming bands by receiving an overwhelming
53% (285,000 votes) of the more than 540,000 votes placed online and via text between
June 16 through July 21. Hollywood Undead will release their highly anticipated debut album, “Swan Songs” (via A&M/Octone) on August 26, 2008. Tampa-based Automatic
Loveletter came in second place with more than 161,000 votes. New Jersey’s The Parlor
Mob, Brooklyn’s We Are Scientists, and New York’s The Virgins came in third, fourth and
fifth, respectively.
For more information about Hollywood Undead, visit the Book The Band section of the Virgin
Mobile Festival website – www.virginmobilefestival.com/booktheband . Tickets for The Virgin
Mobile Festival are available through Ticketmaster at or 1-800-551-
SEAT. Two-day tickets are $175 for General Admission and $450 for VIP. Single-day tickets
are $97.50 for General Admission and $250 for VIP tickets. A charity contribution of $1 per
day will be applied to each ticket to benefit The RE*Generation
http://www.virginmobileusa.com/regeneration/ . Fans can check out the official festival
website at http://www.virginmobileusa.com/regeneration/
to sign up for news and updates.
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